Apple’s AR bet still has a lot to prove

Apple’s AR bet still has a lot to prove

As Apple gears up for its developer keynote conference tomorrow, one of its bigger announcements is likely to be new changes coming to its augmented reality platform. Since announcing ARKit last year, the tech giant has hardly been sheepish about its belief in AR’s potential. “I think AR is big and profound,” Apple CEO Tim Cook told CNBC. “I don’t think there is any sector or industry that will be untouched by AR,” he told Vogue. “I think AR is

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